- You have some issues in your tracking but are not sure about them?
- You think you might have some issues but have no idea
- Your last Google Analytics account cleanup is longer than 6 month ago and your data might be a bit messy already?
It's time for clean up in your Google Analytics account.
Good data quality is the foundation of every data strategy. If you can trust your data, when you understand how the data tracking is set up you are ready to surface the valuable insights.
I run through a ~40 items checklist and analyse your account for risks, serious issues and improvements.
You will get an extensive report afterwards with clear instructions how to resolve the issues.
Extensive Audit report with clear instructions how to resolve the issues
Required for completion
Access to your Google Analytics Account (you add me as a user).
I started 10 years ago in product management. My approach to improve products was always very data focused. So my first ...
I started 10 years ago in product management. My approach to improve products was always very data focused. So my first steps in all jobs was to get the tracking and analytics in shape and enrich the data with other data sources, so I have my perfect data setup for making product decisions.
In 2014 I decided to bring my data experiences to more companies as an independent consultant. In the last 4 years I have done about 20 analytics setups mainly with tag management systems. Most of the time for the Google stack (Analytics, Tag manager and Big Query) but also with Adobe Analytics & DTM, Tealium, Mixpanel, Amplitude and Segment.
Besides I can write Python fluently and use it to wrangle data, consume data apis and do visualizations.
I also worked 2 years in an agency and still do some agency related project. So I'm used to the way of work an agency usually has.